Rian Dimas Permana Kusumah has been a lecturer in graphic design for more than 10 years. He received his Master in Multimedia from Monash University, Australia, in 2008. Before teaching at Greenwich Vietnam—Hanoi Campus, he worked as a lecturer and tutor at INTI College, Raffles College, and the University of Hertfordshire, Indonesia. He teaches a wide range of graphic design aspects, with a focus on branding, typography, and design thinking. Prior to teaching, he worked as a graphic designer for 5 years in a Hong Kong-based design office and as a corporate in-house designer. The process of making a brand and typography is one of his main personal interests and subjects of study.